Entrepreneur 3.0

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This is a new online video show called Who pops your popcorn? This show talks about social marketing and social media for small business.

They talk about social media tools, business practice and cool online tools

It is really cool. Hosts are Shahar and Nashlah from BuzzBooster Marketing Advisors.

What if you could get the kind of new business sales leads, you really want? You know, the kind of business leads were sales prospects call you and say; let’s meet on Tuesday at 10:00AM.

We help small business get face-to-face sales meetings. Our customer centric marketing program helps you avoid the 10 most common small business marketing mistakes. Our proven method provides a turnkey marketing and sales lead generation service at a fraction of the cost of hiring your own staff. And, our deliverable…business sales leads that deliver qualified prospects that want to meet with you, guaranteed. In fact, these sales leads are so good the sales prospects call you. And, its affordable on a small business marketing budget like yours.

ST. LOUIS — Outrider, a leading global, integrated search marketing agency, introduced today a new Social Media Marketing (SMM) practice, expanding its search marketing product offering to include a practice group dedicated to guiding B-to-C and B-to-B companies into becoming an active part of online conversation through social search. Outrider is a division of GroupM Search, the world’s largest search marketing specialist and the global search marketing resource for Maxus, MediaCom, Mediaedge:cia, and MindShare. Outrider serves as the incubation brand for the development of emerging trends and new practices within GroupM Search in order to develop best practices in a dedicated search marketing environment that can be executed across all GroupM agencies.

The Social Media Marketing practice, comprised of a team of social media and search experts with established reputations in the social space, will focus on bringing Social Media Marketing and Social Media Optimization (SMO) together for clients to create an effective social media strategy that influences their search marketing results and presence in social communities. Social Media Marketing is participatory internet marketing which seeks to achieve various internal and external marketing goals such as building site traffic, conversions and sales, increased brand awareness and brand association, talent development, business development through networking and more. It requires marketers to participate in the communities they want to influence. Social Media Optimization has a direct relationship with search engine optimization (SEO). It is the process of optimizing content for social media and search. This can include the optimization of images, video, blogs, news, public relations and podcasts.

Ameritech International Corp (OTC: AMTR) announces its decision to market its PowerLean® Weight Management System with its multi-million dollar direct response advertising plan direct to the public. The company will utilize TV, radio and print to inform the consumer of its products. Infomercials will be used to bring product knowledge to potential customers, followed by regular TV ads, radio and print to reinforce the message. The multi-media ad campaign will invite the consumer to respond via an 800 number to order the product directly from the company.

Ameritech’s direct response advertising plan starts with its ability to control all aspects of the PowerLean® products, from research and development, to manufacturing, to warehousing and direct sales. Starting in the Phoenix Metropolitan market, the direct marketing plan will reach the top 44 markets within the next 5 years. Each market will begin with a saturation of infomercials designed to educate the consumer and develop product awareness. This will be followed by regular TV ads to reinforce the message, radio and print ads to broaden the base of potential customers and build product recognition. Once a targeted level of market penetration is achieved, the company will add additional distribution and sales through a network of carts in regional malls selling company products. “Using this direct response marketing plan with its heavy advertising schedule and our complete control of the products, we are projecting over $28,000,000 in sales in the first full year of operation,” said Jim Knapp, President of Ameritech International.

NEW YORK — Reprise Media, a leading provider of search engine and social media marketing services, announced today that 2008 marks the company’s fifth anniversary. Since its inception, the firm has driven more than $350 million in revenue for its clients, while becoming one of the most respected and awarded leaders in the search marketing industry.

Reprise Media offers clients a complete managed solution for their search and social media marketing needs, focused exclusively on improving their return on advertising investment. The Company delivers services and technology that enable advertisers to manage and optimize their customer acquisition programs through search, social, auction-based and category targeted digital media.

Wireless News 09-30-2007 Sway Intros Shoutlet for Social Media Marketing Campaigns at DEMOfall07 c WIRELESS NEWS-September 30, 2007-Sway Intros Shoutlet for Social Media Marketing Campaigns at DEMOfall07 c (C)2007 10Meters - http:// www.10meters.com At the DEMOfall07 conference in San Diego, Sway, a provider of social media marketing, introduced Shoutlet, a new Web 2.0 tool for advertising, marketing and public relations professionals.

MINNEAPOLIS — A new blog launches to help small businesses with marketing. PRstoreminnesota.com is an education based blog to help small businesses better understand different marketing techniques through practical advice and real life examples. The blog provides sound advice to millions of small business owners who are frustrated with “what to do” to get more sales.

Laurie Englert, owner of PRstore in Minneapolis, will share her perspectives based on more than 20 years of marketing strategy development and results-oriented output. “We get so many businesses that aren’t sure where to start or how much to spend in their marketing efforts. But they do know they need to do something to get sales going,” says Englert. “By sharing some industry specific examples, combined with marketing trends and a little advice, business owners can use the information and compare their situations to make sound marketing decisions.”

BOSTON — SocialMarketingJournal.com, the Internet’s premier source of information on social marketing, is excited to announce the re-design of their site with a cleaner layout and additional social networking resources featuring updated content on reputation management and the importance of keyword research. With the rising popularity of Web-based communities coupled with the marketing power of word-of-mouth advertising on these sites, social marketing is becoming an increasingly relevant and effective form of Internet marketing.

SocialMarketingJournal.com features the most comprehensive social networking information on the Internet organized into helpful categories so readers can quickly and intuitively find the topics that interest them. Part of the Brick Marketing blog network founded by Internet marketing expert Nick Stamoulis, the site features a wealth of information on the different aspects of social marketing and how companies of all sizes can employ these strategies to increase brand recognition and online visibility.

When contacted for additional information, Nick Stamoulis said, “Social marketing is such a dynamic and evolving form of Internet marketing that many companies are just beginning to recognize the importance of employing these strategies. When it comes to a company’s reputation management for instance, it is imperative that a company monitors how they are perceived by the online community at all times. Product reviews and customer service experiences can be shared with the world in seconds and companies are finding this information very helpful indeed.”

Free Half-Day Event Provides Attendees with the Knowledge and Skills Needed to Create a Social Marketing Blueprint for Their Business

AUSTIN, Texas — Powered, a leading provider of social commerce solutions, today announced the company will host a Social Marketing Workshop, titled How to Create a Social Marketing Blueprint for Your Business, at the Westin Park Central in Dallas, Texas on Thursday, July 17, 2008. The half-day event features a full slate of informative presentations, interactive sessions, hands-on group exercises and networking opportunities on how to effectively use social capabilities to drive measurable results, and includes a special appearance by Josh Bernoff, Forrester Research vice president and coauthor of Groundswell: Winning in a World Transformed by Social Technologies (Harvard Business Press, April 2008).

“Many companies want to make social marketing a part of their overall strategy but are unsure how to get started,” said Buck Krawczyk, vice president of marketing at Powered. “Powered’s social marketing workshop offers an easy way for marketers to develop a framework that’s been proven with major brands and they’ll get first-hand advice from Josh Bernoff, an industry expert in social program development. We’re very pleased to offer this important new resource for social marketing success.”